What is Fair Trade!

Fair Trade is a trading partnership, based on dialogue, transparency and respect, that seeks greater equity in international trade. It contributes to sustainable development by offering better trading conditions to, and securing the rights of, marginalized producers and workers, especially in the South.

Fair Trade organizations have a clear commitment to Fair Trade as the principal core of their mission. They, backed by consumers, are engaged actively in supporting producers, awareness raising and in campaigning for changes in the rules and practice of conventional international trade. Fair Trade is more than just trading: It proves that greater justice in world trade is possible; It highlights the need for change in the rules and practice of conventional trade and shows how a successful business can also put people first and; It is a tangible contribution to the fight against poverty, climate change and economic crisis.

What is WFTO

(WFTO) World Fair Trade Organization

The World Fair Trade Organization (WFTO) is the global community of Fair Trade Enterprises. Founded in 1989, it has over 400 members across 70 countries. The membership includes over 330 Fair Trade Enterprises, as well as the broader movement of 70 organizations and networks that support them. The WFTO verifies the commitment of its members to Fair Trade through peer reviews and independent audits. At its core, the WFTO is the home of Fair Trade Enterprises, which are mission-led businesses that put people and planet first. The members demonstrate 100% commitment to Fair Trade and comply with the WFTO Fair Trade Standard, (a set of compliance criteria based on the 10 Fair Trade Principles) in their businesses and supply chain.

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